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A regional plumbing supply distributor takes advantage of high-demand/low-inventory market conditions with an aggressive loyalty program.
Channel Incentives|Distributors|Individual Recognition|Market Share
The last year has seen some dramatic changes in everything from IT to electrical distribution, and with the economy still on the mend, it seems fitting that the next entry...
Financial Services|Market Share|New Year New Challenges
Now, Hilton is effectively extending the requirement window for earning 2022 Honors status all the way back to 2020. For example, if you are a Gold member in the loyalty...
B2B Loyalty|Incentive Strategies and Programs|Market Share|Rewards
As I was watching my Cleveland Browns play on MNF, it inspired me to share how football-themed special promotions can get your business over the goal line as well! Football...
Channel Partners/Sales|Market Share|Sales Growth|Special Promotions
Download the Guide for How to Cost-Effectively Capture the Most from Small- to Mid-Sized Customers. For many B2B businesses, buying patterns look a little like this: your top buyers,...
Market Share|Middle 60
In our last blog post, we discussed some of the reasons an organization would want to increase market share as a specific goal for their incentive program. We also suggested...
Channel Incentives|Customer Acquisition|Distributors|Market Share
You’re probably familiar with the phrase, “The best defense is a good offense.” While it’s often trotted out in the context of sports—suggesting that the best way to protect your...
Incentive Strategies and Programs|Market Share|Points Programs|Special Promotions