HMI x ALLPRO Spring Meeting 2023
Thanks for stopping by.
We were thrilled to be first time vendor at the ALLPRO Spring Meeting.
Here are some useful resources for ALLPRO Members & Suppliers.
Meet with your industry expert!
Brian Szymanel,
Account Executive
The Company We Keep
What do you want to achieve in 2023?
Increasing wallet share and increasing sales means gobbling up the extra dollars they could be spending with other distributors. With all other things equal, 74% of contractors would move business for an incentive.
Success Stories: Increase Sales
We don’t mean knowing that they’re your customers or salespeople. No, we mean really knowing them. Like what behaviors do they do before making a purchase? Or what kind of reward would give them an authentic emotional connection?
Data is king nowadays. Programs like the one’s run by these companies provided pivotal insights into reaching their audiences.
Success Stories: Capture Data
You might be, but your sales people and customers might not be. Sometimes it takes a little push to get them to support your digital efforts.
If you’re struggling with eCommerce or the digital transition, take a look at this guide for distributors.
Guide: eCommerce for Distributors
Your value added services are one of the best ways to differentiate yourself. But do your customers really understand them or know about them?
You need a way to communicate these value added services while making them easier and cheaper to execute on.
Success Stories: Differentiation
Since contractors generally purchase from at least 3 distributors, it can be easy to fall to the wayside if you don’t keep front of mind.
The best way to capture mindshare is to engage frequently and in memorable ways.