Publication
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Description
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URL
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Date
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| North American Association of Floor Covering Distributors (NAFCD) |
Distributors face a challenge in moving their customers to more profitable behaviors. Luckily, an incentive program can help create the nudge they need. |
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9/1/2023 |
| Association of National Advertisers (ANA) |
Manufacturers often face challenges when it comes to capturing and maintaining mindshare within their indirect channels. These are small changes in your partner program that can optimize your partner selling. |
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7/27/2023 |
| Rewards Recognition Network (RRN) |
In this case study analysis, Bruce Bolger discusses Horizon’s GoalChoice program and how goal selection can be a powerful motivator when the selection is in the hands of your audience. |
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7/17/2023 |
| Motivation Insiders Podcast |
Lincoln Smith and Annette Greg of the Society for Incentive Travel Excellence (SITE) tackle the big topics around incentive travel as a business case and how to tackle some emerging trends in the industry. |
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7/13/2023 |
| North American Association of Floor Covering Distributors (NAFCD) |
Agnes O’Connell is interviewed about incentive programs by NAFCD. What are the benefits of a program and what are the common pitfalls when planning one? |
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7/10/2023 |
| Sales & Marketing Management (SMM) |
Lincoln Smith is interviewed for SMM’s focus report, What a Trip! Making the Business Case for Incentive Travel. Lincoln’s piece focuses on monetizing behaviors such as learning enablement, certifications, referrals, participating in market research and data insights. |
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6/28/2023 |
| Rewards Recognition Network (RRN) |
John Geysen answers burning questions about the demand of outdoor rewards in loyalty programs. Here’s a hint, it’s growing! |
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6/27/2023 |
| Association of National Advertisers (ANA) |
In their Beyond Profit podcast, ANA’s Ken Bealieu interviews HMI’s Kate Cardoso and Nora Finnerty on HMI’s commitment to having one Corporate Social Responsibility aspect in every group incentive travel trip. |
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5/23/2023 |
| HARDI |
In this article picked up by HVAC association, HARDI, HMI covers strategies and tactics of targeting Tech Installers with incentives to help train, enable, and build loyalty. |
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4/11/2023 |
| Enterprise Engagement Alliance (EEA) |
Lincoln Smith speaks on a webinar alongside other incentive experts from the Incentive Research Foundation and Luxe Incentives to talk about the State of ROI in Incentives, Rewards, and Recognition. |
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3/16/2023 |
| Association of National Advertisers (ANA) |
Pure Storage’s VIP Program with HMI is showcased as an award winning channel marketing and loyalty program. Winner of the 2022 B2 Awards, the program allowed Pure Storage to gain more mindshare in their market while recognizing their channel parterns. |
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3/8/2023 |
| Distribution Strategy Group (DSG) |
Lincoln Smith breaks down how distributors can use behavioral economics (and three principles specifically) to help us market, sell, and pursuade better. |
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3/1/2023 |
| Modern Distribution Management (MDM) |
Lincoln Smith tackles an important topic for today’s distributors: cost reduction and how an incentive strategy can help reduce costs by promoting desired behaviors like picking up orders rather than delivering. |
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2/17/2023 |
| Incentive & Engagement Solution Providers (IESP) and Incentive Marketing Association (IMA) |
HMI shares how to successfully roll out an incentive program to multiple audiences. This article covers beginning to ongoing marketing and communications using multiple channels and tactics. |
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1/31/2023 |
| HVACR Trends |
Lincoln Smith shares his takeaways from the 2022 HARDI Annual Conference with David Gordon’s HVACR Trends. HARDI members are well positioned to tackle the challenges of 2023! |
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1/23/2023 |
| The Whizard |
Mark Mitchell and Chris Largent team up to discuss the pitfalls and successes that an incentive program can lead to and what to look for in an incentive supplier. |
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1/2/2023 |
| MDM |
What is loyalty marketing? On this featured article on MDM, Lincoln Smith breaks down using an incentive loyalty programs to boost your revenue. |
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12/12/2022 |
| Prokeep |
Lincoln Smith talks about ways that you can tackle the labor shortage with these incentive strategies. Check it out on Prokeep’s website! |
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11/14/2022 |
| Modern Distribution Management (MDM) |
Lincoln Smith advises on refocusing an incentive program in times of market correction in the face of supply chain snarls, high inflation and overall economic precarity. |
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10/17/2022 |
| Rewards Recognition Network |
In this second installment of alignment from Lincoln Smith, Lincoln talks about how to involve the rest of your company in your incentive and loyalty strategy. |
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9/21/2022 |
| Incentive Research Foundation (IRF) |
The IRF conducted a study around a decentralized workforce and what the fundamental drivers to engagement in today’s employee-employer relationship is. Lincoln Smith, HMI’s Chief Strategy Officer, was referenced! |
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9/21/2022 |
| ACHR |
In an article, E-Commerce Changing HVAC Distribution, ACHR references HMI’s Contractors Speak Out research report that says that 29% of HVACR contractors use distributor websites to place orders. |
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9/20/2022 |
| Association of National Advertisers (ANA) |
What is Omnichannel Marketing? Simply put, it’s making a similar experience through all of the channels you have available. Learn more about what you can do to implement it on ANA’s website. |
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8/22/2022 |
| Incentive & Engagement Solution Providers (IESP) and Incentive Marketing Association (IMA) |
What is breakage? It’s when the points in your incentive program go unused or unaccounted for. What do you do with breakage? And how can I plan for it financially? Read that and more here! |
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8/20/2022 |
| Association of National Advertisers (ANA) |
HMI Performance Incentives is spotlighted as a content contributor in the Association of National Advertisers’ content library. Read here to learn about what internal strategies lead to the best customer loyalty tactics. |
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8/17/2022 |
| Rewards Recognition Network |
Lincoln Smith gives his take on sales and marketing alignment on Rewards and Recognition Network. The failure to coordinate between departments can be catastrophic for any incentive program. Learn how to mitigate that here. |
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8/15/2022 |
| Incentive & Engagement Solution Providers (IESP) and Incentive Marketing Association (IMA) |
Lincoln Smith is elected the Incentive and Engagement Solution Providers’ (IESP) Board President! Lincoln brings 20+ years of incentive experience to the IESP founded by the Incentive Marketing Association (IMA) |
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8/11/2022 |
| Rewards Recognition Network |
Bruce Bolger interviews Michele Todd of Mitsubishi Logisnext Americas about their recent UniCarriers Forklifts program. This program included a CSR component, an event where about half of total trip-goers joined in to help with food insecurity in Mayan Mexico. |
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6/21/2022 |
| Association of National Advertisers (ANA) |
The ANA picks up HMI’s The Market Research Report, Contractors SPeak Out: Motivating Contractors for Growth. Go download the piece today! |
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6/14/2022 |
| Association of National Advertisers (ANA) |
The ANA picks up HMI’s The Definitive Guide for an Effective Channel Incentive Program, Go download the piece today! |
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6/14/2022 |
| Modern Distribution Management (MDM) |
In this article out to MDM’s Premium audience, Lincoln Smith speaks on an important change coming to the sales industry, deemed the Sales Transformation. Read here to learn how to conquer the future of sales and motivation. |
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6/13/2022 |
| Rewards Recognition Network |
Bruce Bolger interviews several incentive loyalty experts, including Lincoln Smith, about the benefits of allowing all employees the perks of the C-Suite. Read more here! |
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5/10/2022 |
| Prokeep |
HMI and Prokeep team up to bring you an article about bringing your channel into the 21st century with an incentive program. Many companies struggle to implement new tools like texting. Using an incentive program can help. Here’s how. |
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5/9/2022 |
| Engagement Strategies Media |
In this, the second part of the series on Stakeholder Engagement, Bruce Bolger highlights the need for a new kind of marketing agency and uses HMI as an example of this kind of agency, one that will address the needs of their client’s audiences. |
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4/29/2022 |
| Rewards Recognition Network |
In this article, Bruce Bolger asks incentive experts including Lincoln Smith to see what the sentiment is around the future of Meetings and Events. |
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4/8/2022 |
| Rewards Recognition Network |
In this article, Bruce Bolger Interviews Lincoln Smith among other incentive experts to uncover what the role of the incentive industry is in the Stakeholder Capitalism movement. |
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4/4/2022 |
| Engagement Strategies Media |
In this article, Bruce Bolger profiles HMI Performance Incentives and its 40+ years in the incentive industry. Interviewing Chief Strategy Officer, Lincoln Smith, Bruce covers how strategy and analytics are defining attributes of the company’s differentiation. |
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3/25/2022 |
| Electrical Trends |
In this article, David Gordon discusses some changes in buying behavior within the Electrical Industry as found by HMI’s Contractors Speak Out survey report. |
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3/09/2022 |
| Incentive & Engagement Solution Providers (IESP) and Incentive Marketing Association (IMA) |
In this article by Lincoln Smith, we discuss the importance of recognition in our incentive programs. Often times it can be as much about the delivery of the award as it is the award itself. |
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2/24/2022 |
| Modern Distribution Management (MDM) |
This article by Lincoln helps distributors with their need to differentiate from the competition. In the Contractors Speak Out Report, it was found that People and Process and trust matter most to customers. More on that here. |
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12/7/2021 |
| Electrical Trends |
In this article, David Gordon speaks to the need for Omni-Service level experiences for our customers, including text messaging, referencing the Contractors Speak Out study that HMI conducted. |
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11/22/2021 |
| Lawn & Landscape |
This article, picked up by Lawn & Landscape magazine, talks through the changing buying behaviors of landscaping contractors and what drives loyalty for them. |
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11/2/2021 |
| Wise Marketer |
Lincoln Smith takes to the Wise Marketer blog to discuss best practices and the “loyalty algorithm” of budgeting for your program. |
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10/12/2021 |
| Modern Distribution Management (MDM) |
In this article, Lincoln Smith discusses what contractors want from distributor websites. Findings include preferences of ecommerce and how they use websites to do more than just buy products. |
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9/20/2021 |
| Electrical Trends |
In this article, David Gordon covers some of the findings from our joint market research report and how they impact distributors going forward. |
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9/13/2021 |
| HARDI |
In this article, How HVACR Distribution Leaders Are Running the eCommerce Game, HMI takes a deep dive into the HVAC/R industry’s response to the Contractors Speak Out market research report. |
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8/31/2021 |
| ACHR |
In this article, Market Insights into HVACR Contractor Buying Decisions for Distributors, Laura Broman talks through HVAC findings of the Contractors Speak Out market research report. |
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8/28/2021 |
| Landscape Management |
HMI’s press release discussing the Contractors Speak Out market research report is picked up by Landscape Management. |
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8/28/2021 |
| InvestorsHub |
HMI’s press release discussing the Contractors Speak Out market research report is picked up by InvestorsHub. |
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8/24/2021 |
| Home News Here |
HMI’s press release discussing the Contractors Speak Out market research report is picked up by Home News Here. |
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8/24/2021 |
| Virtual Strategy Magazine |
HMI’s press release discussing the Contractors Speak Out market research report is picked up by the Virtual Strategy Magazine. |
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8/24/2021 |
| ecommerce news |
Lincoln’s recent Wise Marketer article about contractor buying decisions gets picked up by ecommerce news. |
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8/22/2021 |
| ecommerce news |
Lincoln’s recent MDM article about channel erosion gets picked up by ecommerce news. |
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8/21/2021 |
| Modern Distribution Management (MDM) |
In this article, Lincoln Smith discusses “channel erosion” for distributors, or the process of contractors purchasing from other, oftentimes easier, modes of purchasing. Stay tuned for more from MDM in this series! |
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8/20/2021 |
| Wise Marketer |
Promoting our recent report on contractor buying decisions, Lincoln Smith takes to the Wise Marketer blog again to discuss what drives purchases for contractors in his article Overcoming Disruption: What Contractors Want from Distributors. |
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8/18/2021 |
| Northstar Meetings Group |
In this article put together by Devin Ferreira and Kate Cardoso, the authors tackle CSR on Group Incentive Travel Trips: why now, how to, and the return on experience. |
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8/12/2021 |
| Wise Marketer |
Lincoln Smith shares his thoughts on the “Four Degrees of Loyalty Fraud” on the Wise Marketer’s blog. What is the worst case scenario for loyalty fraud? And what can we do to avoid that in our programs? |
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6/23/2021 |
| Incentive Marketing Association (IMA) |
As part of an ongoing series, Lincoln Smith joins the Motivation Insiders Podcast with Tim Houlihan to discuss 4 Fantastic Hacks to Improve the Design of Incentive Program Rules. Stay tuned for more! |
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6/7/2021 |
| 86Forty |
In a recent newsletter, 86Forty spotlighted the work they did on HMI’s new Group Travel Reimagined video. Such a great and professional vendor! |
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5/18/2021 |
| Distribution Strategy Group – State of Sales |
Check out the amazing State of Sales Report put together by DSG. HMI was proud to sponsor such substantial and helpful content. Check Lincoln out on Part 2! |
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4/21/2021 |
| Rewards and Recognition Network |
HMI’s John Geysen joins a panel of experts to discuss the storytelling power of brands, speaking on the emotional impact of any type of reward, recognition, or gifting program. |
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4/19/2021 |
| Wise Marketer |
Laura Broman tackles incentive loyalty programs and the difference that focusing on data makes on Wise Marketer’s blog. |
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3/25/2021 |
| Distribution Talk Podcast |
Jason Bader’s most recent podcast episode on Distribution Talk is brought to you by HMI Performance Incentives. |
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2/9/2021 |
| Forrester Channel Software Tech Stack – 2021 |
Every year, Forrester releases a software stack depicting the most impactful channel partner companies of that coming year. HMI is honored to be included under “Channel Incentives Management” for the second year in a row. |
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1/12/2021 |
| Forrester Channel Software Tech Stack – 2021 |
Every year, Forrester releases a software stack depicting the most impactful channel partner companies of that coming year. HMI is honored to be included under “Channel Incentives Management” for the second year in a row. |
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1/12/2021 |
| Distribution Strategy Group |
In this article, Ian Heller and Jonathan Bein recap their discussion with Lincoln Smith about building B2B customer loyalty and incentive programs. |
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1/4/2021 |
| Sales and Marketing Management (SMM) |
Three parter. In their special report, SMM quotes Lincoln Smith on the detriment of forgetting to motivate your channel partners. The report also includes an article from Lincoln on sales training i. the digital era. Finally a full page ad for HMI is displayed |
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12/15/2020 |
| Channel Marketer Report |
Lincoln Smith tackles the issue of channel loyalty fraud. How do you limit your possibilities for fraud as you expand your program into other places in the world? What are the best practices of protecting your company and yourself? |
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11/30/2020 |
| Wise Marketer |
Wise Marketer picks up HMI’s recent press release discussing their 40th anniversary |
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11/23/2020 |
| Distribution Strategy Group |
Distributors that are embracing customer loyalty programs are increasing mindshare and growing revenue with existing customers. In this episode Ian Heller and Jonathan Bein speak with Lincoln Smith about why loyalty is a powerful emotion and how to leverage it in B2B, best practices in designing loyalty and incentive programs, and how to manage program success. |
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11/18/2020 |
| Electrical Wholesaling |
Lincoln Smith is interviewed on the Electrical Wholesaling podcast on the role that incentive programs have on electrical distribution and manufacturing. |
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11/10/2020 |
| Wise Marketer |
Wise Marketer picks up HMI’s recent press release discussing their victory in the Incentive Marketing Association’s Excellence awards for the iReward Project with click, APC by Schneider Electric. |
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11/9/2020 |
| Sales & Marketing Management (SMM) |
In their special report titled, Keeping Remote Workers Engaged and Motivated, SMM quotes Lincoln Smith on how to keep channel partners engaged and motivated while working remote. |
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10/1/2020 |
| Forrester Channel Software Tech Stack – 2020 |
Are you curious about how Channel Partner Incentive programs are being revolutionized in today’s new society? Lincoln Smith tackles this crisis. |
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8/6/2020 |
| Forrester Channel Software Tech Stack – 2020 |
HMI makes a list of top tech and service companies that offer PRM, TCMA, Ecosystem, Incentives, Channel Data, Learning, Readiness, and Pricing services. |
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6/29/2020 |
| IMA Incentive & Engagement Solution Providers (IESP) |
In this article, IMA shares IESP members’ insights and examples of the role reward and recognition programs can play in creating a resilient, mission-focused organization. |
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5/14/2020 |
| Lincoln Smith on Distribution Talk |
Lincoln joins Jason Bader on the Distribution Trends to discuss loyalty programs, rewards packages, and incentive strategies for distributors and wholesalers |
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4/15/2020 |
